One of the first things I was told by my advisor when we started was to ‘trust the system’. We started with a financial model. Something I thought I knew really well but when he broke it down and made me see that I didn’t really know it at all. That has been foundational to what we have done in the last 14-16 months. Watching how the system could affect the business was transformative for me and transformative for the business - Mike Melendrez CEO of Red Circle