Directory/Marpipe
Resources
Categories
  • Technology
  • Paid Media
  • Content & Social Media
  • Creative & Web Development

Marpipe is the first platform that enables multivariate testing for ad creative.

With Marpipe, you can make thousands of ads in minutes, upload to FB/IG in one click, and analyze results, tying performance data (purchases, leads, installs, clicks...) to specific creative assets (copy, product, models, backgrounds...)

Within a week, you'll find high-performing ads & assets for perfect audience-creative fit.

Use it to find new audiences, pre-test products, and compound data for ever-increasing Return on Ad Spend.

"We have been using Marpipe’s AI tool for several months now and have been super impressed with the results from both a quality and quantity standpoint. With videos from Marpipe we have been able to connect with prospects at a scale we’ve never seen before. It is clear to us that Marpipe is a game-changing platform for us."

Chipper Nicodemus
Senior Manager, Acquisition at Segment

Use Cases

Ad Testing

Marpipe automates your creative tests from start to finish. Whether it's static or video, you can choose as many parts of your ad as you want to test and we can build, launch, and analyze hundreds of variants telling you exactly what your audience likes and dislikes, so you can scale the cream of the crop.

Product-Market Fit & New Audience Discovery

If you're trying to find out who your audience is, you can do that with Marpipe. Use a Broad audience as a benchmark, then save and test new audiences one by one or many at a time. To find new audiences, use your current audiences as a benchmark, then run the same ads against new audiences.

Product-Market Fit & New Audience Discovery

If you're trying to find out who your audience is, you can do that with Marpipe. Use a Broad audience as a benchmark, then save and test new audiences one by one or many at a time. To find new audiences, use your current audiences as a benchmark, then run the same ads against new audiences.

Data-Driven Branding

If you're still determining your brand book elements, let performance data rather than intuition decide on a name, logo, color palette, graphics, and more. Use Marpipe to systematically test each element.

Product Development

If you're unsure what product to make next, you can use Marpipe to test different options before manufacturing inventory. For example, if you're a food nutrition company, you might test ingredient combinations for your next supplement.