Northbeam is an ecommerce analytics platform, specializing in first-party data and multi-touch attribution. With one look, you can track the effectiveness of your marketing across every channel, and actually trust what you see.
With recent changes in privacy (IOS 14 & Google), marketing data has become wildly inaccurate, unpredictable, and non-directional. Northbeam installs first-party tracking on your site (and connects to each of your ad platforms/channels) to determine where visits and conversions are really coming from. By leveraging this first-party data and machine learning (user stitching), Northbeam delivers highly accurate attribution models, in near real-time.
Your true marketing performance, all in one place. Northbeam's average client increased their revenue by 44% after onboarding.
Northbeam is rapidly becoming the single source of truth for brands - a Bloomberg Terminal for the modern marketer.