Directory/ShopPop

We help Shopify merchants reach audiences and drive sales via messaging apps.

Use our 'Omni opt in' to send timely and relevant alerts (abandoned cart recovery, back in stock etc.) via Messenger, WhatsApp, Instagram and SMS.

Use Cases

Abandoned Cart Recovery via Messenger (For Shopify)

88% of all carts are abandoned. That’s a lot of lost revenue. Sell more products by automating abandoned cart recovery messages. Increase your revenue today. (Converts 33% more efficiently than email equivalents)

Back in Stock Notification via Messenger (for Shopify)

Products out of stock? Add back in stock notifications that can drive over 50% of customers back to your website and triple your sales.

Post purchase widget via Messenger (For Shopify)

Great customer experiences go beyond the point of purchase. Start conversations from your checkout pages to keep the ball rolling.

Food delivery discount campaign via Facebook Messenger

Who wants to download a new app just to make a food purchase? Nobody, that's why it causes big drop off in your customer journey. Instead, engage your audience on an app that 1.5B already have, #FacebookMessenger: 💬 Run Instagram and Facebook ads straight into Facebook Messenger (Click To Messenger ads offer great ROAS). 📸 Service the traffic with menus and delicious creative. ℹ️ Offer 1on1 support via chat for those who need more info. ⭐️ Incentivise email collection with a discount code. 👫 Build an audience of qualified customers for future ad campaigns.

Product drop notification campaign via Facebook Messenger

When it comes to new product drops, everyone goes down the landing page + email blast route. But with #FacebookMessenger you can do so much more to cut through the noise, here's how: 💬 Try the 'Click to Messenger' format in your FB ad stack 💬 Showcase your product and answer customer queries 💬 Collect data to grow your CRM (email, phone etc.) 💬 Encourage people to opt in for a release day notification ⌛️ 💬 Broadcast a direct message notification on release day (94% avg open rates!) ⌛️ 💬 Retarget that exact audience with Facebook ads, further direct messaging, and email.

Facebook LIVE campaign via Facebook Messenger

The Coronavirus lockdown has come down hard on the events industry and the creators who make their living from live performances. Luckily, we have live streaming to provide an awesome interactive experience. Facebook Live is a great platform for live streaming. Most creators' audiences are already there, and the product naturally encourages conversation in the comments. What many don't realise though is those comments can automatically trigger a direct message flow in Facebook Messenger too so you can: 🎥 Build an audience of reachable fans on Messenger 🎥 Collect key information like emails and phone numbers 🎥 Talk to your fans privately 1on1