CitrusAd
About CitrusAd
Citrus has become the retail industry’s preferred Retail Media Platform for sponsored product ads, banners and email ads.
CitrusAd is scalable, auction based advertising software built for e-commerce retailers.
CitrusAd represents the monetization of retail e-commerce retailers: Bed Bath & Beyond, Buy Buy Baby, Kohl's, AT&T, Groupon with programmatic and direct IO display media.
Hawke Media & CitrusAd
CitrusAd is an e-commerce retail media platform. CitrusAd supplies to Hawke Media audience segments built on retailer exclusive 1st party purchase data for display targeting. CitrusAd is a solution for endemic and non-endemic advertisers.
Popular use cases
- retail media programmatic display
ROS display media across BedBath&Beyond, BuyBuyBaby, Groupon and Kohl's with a $3 floor.
- Contextual category targeting
Premium display media across BedBath&Beyond, BuyBuyBaby, Groupon and Kohl's on a CPM basis - $5
- Groupon CPC sponsored listings
Homepage and contextually targeted sponsored listings priced on a CPC.
- Seasonal Shopping sponsorships
Premium banner media and integrated sponsorship around peak holiday shopping periods and shopping guides.